Edmund Hain, Managing Director, Business Consulting Network International

January 3, 2011
Enterprises will focus even more on business-oriented Web applications and Internet-based business models in the year ahead, with the key trends being augmented reality, cloud computing, real-time Web and multi-channel commerce.

Augmented Reality

The technological potential of augmented reality is still largely untapped. Augmented reality can bring added value to many areas of business and day-to-day situations, further virtualize collaboration and streamline business workflows.

Cloud Computing

Cloud computing is one of the most promising technologies and is currently revolutionizing the IT world. In various industries, it is not only SMEs but increasingly large enterprises that opt for cloud computing.

Real-Time Web

The Internet is changing. It’s becoming increasingly important to know what is happening, right now.

Multi-Channel Commerce

Multi-channel commerce is more than just online sales: it describes communication from and with customers, business partners and co-workers through various media and devices on the basis of Internet technologies.