
Many companies adapt themselves to the market and lose their identity instead of shaping the market
W & V Werben & Verkaufen, January 23, 2004
Cost cutting, cutting back until you can’t go any farther, price discounting with continuously shrinking profit margins — it slowly becomes clear that the price and cost spiral is coming to an end.

Tags: Brand, brand marketing, Business Consulting Network International, Marketing, marketing strategy, shaping the market
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on Freitag, September 11th, 2009 at 9:02 pm and is filed under Expert Articles.
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